The rise and rise of Cricket trading
So it’s the Ashes and English expectations are high and liquidity is expected to be so as well. There have been some blockbusting markets on the Ashes in the past so I’m quite interested in keeping an eye on it this time around.
I have to admit though that I’m not a big cricket trader, yet. There are only 24 hours in a day and therefore I have to pick where to put my focus and all my time is spent on the big three, Racing, Football and Tennis. Also, before I participate in a sport, I need to full understand it and how underlying activity will affect odds. This lets me anticipate them and therefore profit. I can’t do that reliably enough in Cricket at the moment, simply because I haven’t devoted enough time to it. Limited over cricket seems straight forward, but test cricket is challenging from a modelling perspective.
One thing that has caught my eye in the run up to the Ashes is the amount that cricket is growing. Between 2007 and 2012 cricket turnover has ballloned nearly five and a half fold to £5.8bn a year on Betfair. Compare that to Racing where turnover has only risen 32%, but is falling rapidally at the moment, down 11% last year. Cricket was up 36%. Tennis and Football are still much bigger and growing, but Cricket is coming up fast!
So lots of reasons to get more interested in Cricket.
Category: Cricket
